(8200 reviews)
Cultish: The Language of Fanaticism
By Amanda Montell
From $16.99 USD
Linguist Amanda Montell argues that cults are built on language, not charisma. Jonestown, Scientology, NXIVM, multi-level marketing, and CrossFit all use the same rhetorical tricks (in-group jargon, thought-terminating cliches, loaded terms) to make leaving feel like a category error rather than a choice. The clearest modern framework for the rest of the cult canon.
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320 pages📅 2022
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About this book
Linguist Amanda Montell argues that cults are built on language, not charisma. Jonestown, Scientology, NXIVM, multi-level marketing, and CrossFit all use the same rhetorical tricks (in-group jargon, thought-terminating cliches, loaded terms) to make leaving feel like a category error rather than a choice. The clearest modern framework for the rest of the cult canon.
In English
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